The Major Indoor Soccer League‘s newest team is the New Jersey Ironmen, a club that’s been “in the forge,” so to speak, since May 4, 2004, when the expansion franchise was first announced. They finally unveiled their name, logo, head coach and other stuff today.
Oh, and they also did the obligatory “I’m pretty sure we’re going to average at least this much in attendance” thing that all new team honchos do at launch:
(Owner Jeff) Vanderbeek said he is “willing to bet” the Ironmen will average 5,000 or more in attendance their first season.
I’m willing to bet they won’t.
And with the ability of the arena to lower operating costs by turning off lights and turning down the heat in the upper decks on nights the Ironmen play, he said the team could break even by averaging as few as 3,800 per game.
That’s good. Better plan on that, then.
MISL teams average between 5,200 and 5,300 per game, leaguewide, according to the league commissioner, Steve Ryan.
Steve Ryan’s not telling the truth. The actual numbers from the 2006-2007 season:
Normally I’d say that with a three-and-a-half-year head start, they should do well, but (a) they’ve apparently been futzing around for the last few years and have just now put their actual organization in place, (b) it’s not a real big organization and (c) the years they really need weren’t 2004-2007, they’re 1983-1986, when indoor soccer was actually popular and trendy. Because they can’t go back to the past, I’m not real optimistic about their future.